Sunday 2 March 2014



A:  Capturing audiences consideration of getting a Porche instead of getting Mitsubishi or A Nissan. The advertiser made it sound negative by owning cars from Mitsubishi / Nissan because Porche is a better choice. 

I:  Gaining audience enthusiasm. This Porche ad stated that they are now making the cars affordable for everyone. This will manage to influence target audience on getting their very on Porche!

D: fullfil ambition. Everyone wants to own their very own luxury car and since now Porche is making their car affordable audience and fullfil their dream on driving their very one car from Porche.

C: stands for satisfactoriness. Audience who intends to buy a Porche will be very satisfy on how affordable their car is ! Not only it is affordable it is also a luxury car.

A: this ad will be able to get many positive response from target audience because hey who would want to miss the chance on owning their affordable luxury car from Porche.

Conclusion : This ad is very effective as it plays with the audience emotion and states the benefits of having a Porche ( affordable ) why own other car when you can own a Porche at a price of and ordinary car!

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